Online Identity Management |
 |
|
| Online identity reputation is also known as online image management and it is best referred to as the existence of a company or person on the web. The existence can be felt through the writings written in the content or from the blogs, press releases, and forums that have been written on the net. |
| |
| Online Identity Management also refers to the exposure and disclosure of one’s identity and online identity management is the technique of protecting one’s identity online. Identity is very important for reputation of a company .One should be very careful in protecting this identity. Online identity management is the process of improving the online identity of a person thus helping to attract appropriate number of traffics to sites that have content related to a person. |
| |
| Online identity management is a part of another discipline of search engine optimization with the difference only the keyword is the person’s name and the optimization object is not necessarily a single website but it is |
|
|
|
 |
| completely a set of different sites containing positive references. The reason for online identity management is to protect its brand because people today surf the internet in order to search for any information so one should protect one’s online identity which needs to be positive in place of false information otherwise people will come to know about you and your company and a good name can bring good reputation similarly bad name can result to worse situation which one can hardly imagine. |
| |
| The objectives of online reputation management is to maximize the positive influence of a person online, build an online identity, if the person identity is minimal or even nonexistent on the web and to solve the online reputation problem s thus restoring the online identity . |
| |
| |
